How to make your property stand out from the crowd!

How to make your property stand out from the crowd!

Are you still thinking about a move? When the time is right, here’s some helpful advice on how to ensure your property stands out from the crowd!

In many years of being estate agents, we are yet to meet any estate agent who is also a fully qualified professional photographer. A professional will ensure that the lighting is correct and the camera is placed in the correct position in the room to achieve the greatest angle and present your home at its very best.

A good photograph:


A bad photograph:

 
It’s also very important to ensure that the description of your property is benefits-focused and does not simply list its features. So many estate agents rely on the time-honoured feature based phraseology, such as: ‘XYZ estate agency are delighted to present to the market this delightful three bedroom semi detached house ... ‘ Buyers want to hear about the lifestyle and benefits that come with the property. They just want to know whether or not it could be their next potential home.

At Perry Bishop we employ professional photographers and one of the principal reasons people cite for choosing to market their homes with us is the exceptional quality of our photography. Our ‘lifestyle’ property descriptions maximise interest in all of the homes that we sell.

Please call us if you would like to find out more about our marketing strategy.


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